Guided Convos: Content & Connections to Fuel Sales Conversations
The cornerstone of successful sales and marketing is a robust online presence, especially on professional networks like LinkedIn, where over 1 billion professionals converge. A dynamic online presence is no longer a luxury—it’s your business’s lifeline. With the aid of Digital Sandwich, a partner invested in crafting your story and expanding your influence, your online interactions are primed to convert into tangible business results. We strategize a bulletproof plan, scaling from strategic oversight to complete execution based on your company’s unique needs and resources. This approach guarantees that no matter the extent of your needs—from initial strategy to ongoing management—our services are designed to drive measurable sales results.
ConvoElite – Aligning Sales and Marketing for Maximum Impact: $3,000
ConvoElite combines ConvoGrow, ConvoContent, and ConvoNetwork into a single, powerful sales and marketing service. This integrated package boosts your business’s visibility, engagement, and lead generation by leveraging targeted prospecting, thought-leadership content creation, and strategic network growth.
Services Include:
- Targeted Prospecting (ConvoGrow): Utilize midbound and outbound strategies to identify and engage with your ideal client prospects.
- Thought-Leadership Content Creation (ConvoContent): Develop and publish high-quality LinkedIn posts and articles that establish your authority and resonate with your audience.
- Strategic Network Growth (ConvoNetwork): Facilitate connections with key prospects and empower employees to become brand advocates, driving engagement and visibility.
Benefits:
- Profile Optimization and Management: Enhance and manage LinkedIn profiles for better discoverability and professional reputation.
- Midbound Prospecting: Reach potential clients who are already aware of your brand but haven’t identified themselves as prospects.
- High-Quality Content Creation: Generate valuable posts that reflect your expertise and insights, saving time and resources.
- Network Utilization: Ensure employees become brand advocates and leverage your company’s entire network for accelerated growth and expanded reach.
ConvoElite ensures your business reaches and resonates with your ideal audience, turning connections into lasting business relationships and driving measurable sales results. This comprehensive service offers the full spectrum of tools and strategies needed to dominate LinkedIn and amplify your brand’s influence.
ConvoContent – Amplify Expertise with Engaging Content and Connections
With every professional scrolling through endless feeds, content that educates and entertains is essential for engagement. Our strategy involves identifying core topics that are tailored to both your personal and professional identity. This ensures that each post not only resonates with your audience but also strategically engages and expands your following. Additionally, we provide a comprehensive engagement playbook, enabling you to transform mere connections into business relationships.
Services Include:
- Personalized LinkedIn Strategy: Develop a tailored LinkedIn strategy that aligns with your unique business goals and objectives.
- Time-Saving Content Creation: Efficiently generate valuable posts that reflect your expertise and insights, saving time and resources.
- We write and publish your LinkedIn posts: LinkedIn users expect to see posts that are professional (work-related), helpful, educational, useful, and/or informative. We get you noticed by researching trending topics, adding your personality and expertise, and posting on your behalf.
Benefits:
- Consistent Online Presence: Keep your personal brand active and engaging, aligned with your brand and audience’s interests.
- Thought Leadership: Establish yourself as a leader in your field with a streamlined content creation process that saves time.
- Enhanced Engagement: Increase audience interaction and expand your digital reach.
- Greater Brand Presence: Boost your reputation and trust, leading to more opportunities and business growth.
ConvoGrow – Targeted Prospecting and Lead Generation
Finding and engaging with the right prospects doesn’t have to be a guesswork. Our precise method identifies your ideal clients and starts sales conversations with key decision-makers. We use advanced technology and personalized processes to make every interaction count. Our approach is data-driven and follows the best practices in B2B marketing to ensure effective engagement. Boost your sales team’s effectiveness with our solutions.
Services Include:
- “Midbound” Campaigns for Prospects Hiding in Plain Site:
- De-anonymize and enrich website visitor data to identify potential pain points and craft contact-level messaging including relevant pain points and case studies.
- Engage with your LinkedIn contacts who fit your ideal client profile (ICP). You might already be connected to your next best prospect!
- Cold Outbound Prospecting and Multi-Channel Outreach:
- We will supplement your midbound campaigns by creating lists of cold leads (no more than 10 a business day) a month from databases, verify and enrich this information, and analyze it based on industry, needs, and job titles.
- Use LinkedIn and email to engage these leads with contact-level personalized messages.
Benefits:
- Targeted Prospecting: Directly reach decision-makers, increasing your chances of closing valuable deals.
- Efficient Processes: Save time and focus on closing sales instead of finding leads.
- Scalable System: Easily expand your prospecting efforts without hiring more salespeople, allowing for growth in contacts, industries, and offers.
ConvoNetwork – Strategic Network Growth Across Your Entire Team:
Our team advocacy service transforms how you leverage your team’s network to reach your potential audience. Traditional go-to-market strategies often overlook the immense value within your own company’s connections.
Services Include:
- Targeted Connections: Facilitate connections with ideal client prospects across the entire team.
- Profile Visits and Commenting: Increase profile visits and engage with prospects through strategic commenting.
- Employee Advocacy: Empower employees to become brand advocates, driving engagement and visibility.
Benefits:
- Profile Optimization and Management: Enhance and manage LinkedIn profiles for better discoverability and professional reputation.
- Profile Visits and Commenting: Boost profile visits and engage with prospects through strategic and thoughtful commenting.
- Network Utilization: Leverage your company’s entire network for accelerated growth and expanded reach, and enhanced networking efficiency.
Our approach positions your brand in front of the right audience to start more sales conversations. Partnering with Digital Sandwich gives you flexible, effective support. Together, we can use content and connections to drive sales and grow your business.
Pricing
Monthly Service Options
These options are designed to supplement your team’s efforts, offering strategic support and execution help in content creation, engagement, and prospecting on LinkedIn. The focus is on enhancing the capabilities of your existing team members.
ConvoElite – Aligning Sales and Marketing for Maximum Impact:
$3000/month
ConvoElite combines ConvoGrow, ConvoContent, and ConvoNetwork into a single powerful LinkedIn strategy service. This integrated package boosts your business’s visibility, engagement, and lead generation by leveraging targeted prospecting, thought-leadership content creation, and strategic network growth. ConvoElite ensures your business reaches and resonates with your ideal audience, turning connections into lasting business relationships and driving measurable sales results. With meticulous profile optimization, midbound prospecting, high-quality content creation, and employee advocacy, ConvoElite offers the full spectrum of services needed to dominate LinkedIn and amplify your brand’s influence.
ConvoGrow – Prospecting & Sales Support Package:
$1000/month
Offers our signature “midbound” and cold outbound campaigns. Tailored for businesses seeking to boost their lead generation and sales efforts with expert support, reducing the need for additional sales personnel. Each campaign includes website visitor identification and outreach, ideal client lookalike identification, LinkedIn connection outreach, and cold ICP outreach for one target audience.
ConvoContent – Ghostwritten Thought-Leadership on LinkedIn:
$1500/month
This package offers ghostwriting for posts and articles, content strategy planning, and engagement support. It’s perfect for business leaders and salespeople who want to enhance their online presence and interact effectively with their LinkedIn connections without the hassle of managing their profile themselves.
ConvoNetwork – Strategic Network Growth Across Your Entire Team:
$1000/month
Facilitate connections with ideal client prospects, boost profile visits through strategic commenting, and empower employees to become brand advocates, leveraging your company’s entire network for accelerated growth and expanded reach.
Key Highlights
- Flexibility: The monthly subscription model allows for adjustments or cancellations based on your evolving business needs, providing fluid support that grows with you.
- Empowerment: Rather than replacing your existing team, these services are designed to empower them with strategic insights, expert crafting of content, and refined sales approaches, enhancing their productivity and effectiveness.
- Custom Solutions: Should your requirements extend beyond these packages, we’re open to discussing and developing a tailored approach that precisely fits your unique business objectives and challenges.
Frequently Asked Questions (FAQs)
90 Day Fast Start Plan
When you partner with us, you’re not just signing up for a service; you’re starting a journey towards amplified sales and marketing success on LinkedIn. Our 90 Day Fast Start Plan is designed to kick things into high gear from day one, laying a solid foundation for your online presence, engagement, and lead generation. Here’s what the journey looks like:
Days 0-30: Set the Stage
- Initial Strategy Session: We’ll have an in-depth discussion about your goals, target audience, and brand voice.
- Tech Setup and Lead Sourcing: We get the necessary tools up and running and begin sourcing your initial leads.
- Content and Outreach Strategy: By understanding your brand’s essence, we craft your content matrix and outline your personalized outreach plan.
Days 31-60: Engage & Optimize
- Content Deployment: Start publishing engaging content designed to resonate with your audience.
- Outreach Initiation: Begin personalized outreach to your sourced leads, using the strategies we’ve designed together.
- Feedback and Iteration: We’ll review the initial results, gathering insights to refine and enhance our strategies.
Days 61-90: Scale and Refine
- Optimization: With data from the first two months, we further optimize our outreach and content strategies.
- Scale Up Efforts: Identify what’s working best and scale up efforts in those areas to maximize your LinkedIn presence and lead generation.
- Strategic Review: End the 90 days with a comprehensive review, setting the stage for ongoing success.
For any more questions or to discuss how our services can be tailored to your unique needs, don’t hesitate to reach out. We’re here to make your journey to sales and marketing success as seamless and effective as possible.